There are many options for reusable bag art. Your reusable bags will be more popular if they have great art.
These 10 tips will make it easy to create reusable bags that customers will love.
- Reusable bag art can be made with humor
This is where the key lies: make sure your bags have humor that your target shoppers will enjoy and keep it relevant to your business. Your bags should reflect your business. Humor can be a great way to achieve that, unless your business doesn’t allow humor. If you have bags to bring in, discounts are a great way for shoppers to return to your store and reach new customers.
- You can make them stylish
It may not be difficult to create reusable bag art. People want to be fashionable, even when shopping at the supermarket with their favorite reusable bags. If your bag is stylish enough, your bag will be the bag they choose wherever they go.
- Your Logo is not the only thing that defines your brand
Your logo should be printed on the bag. Custom Printed Bags will make your bag an effective advertising tool. The logo doesn’t have to be the main focus of the bag. If the bag is attractive enough, people may search for your information or subtle logo branding. Your color choices can also be important branding tools in your bag art.
- Your business’s values should reflect in your reusable bag art
However, it doesn’t have to all be about “green initiatives.” You can see images of plastic-eating marine animals, children wearing new shoes in third world countries, or literacy initiatives in communities and prisons (which are great ideas for book shops), and even urging clean water wherever it is needed.
Your bags can be used to spread awareness about your passions and help rid the world of plastics.
- Focus In On Current Product Offerings
Your reusable bag art can advertise a product you believe in, if you have it printed on reusable bags. If you have stylized artwork that looks good in real-world situations, this is especially useful. This works great with our reusable bags and totes. Make sure that the bag is appropriate for the product. Also, ensure you get the right size bag for your product and others.
- Do not forget the logo
Some prefer the logo center-stage, while others prefer it simple. This is fine unless you desire something more creative. If you are looking for more branding options, a logo can be used to create a lot of flexibility in terms of color, style, and so forth.
Your logo can be used on almost every type of bag, including custom reusable grocery bags, wholesale laminated bags and cotton and canvas bags. This may be the best solution for your business depending on your goals. However, it doesn’t mean you can’t explore art with your logo.
- Keep it simple
Some companies prefer to have lots of visual clutter in their bags, but that’s not always the best choice. It’s easy to forget logos and messages among all the information on the bag. The end result can often be opposite of your intended goal.
Your message and branding can get lost in the mix. It is perfectly acceptable to keep your bag simple. Some consumers prefer simpler styles and messages on their bags.
- Collaborate Locally
You might consider inviting a local artist to assist you in creating reusable bag art that promotes your business’ spirit on your bags. This can bring your message to life on canvas and laminated bags. It provides exposure for artists and builds your brand in the local community.
Everyone wins when you promote locally. Bags can also become valuable possessions that people treasure. Make sure that the artist conveys your message accurately.
- Take into account the material and the size
Different sizes and materials won’t work well with some art. You should ensure that the artwork you choose to decorate your reusable bags fits the purpose of the bag. Both are essential. If the art isn’t in the right size or fabric, it can cause too much loss.
- Make your bag a conversation piece
You can make your logo prominently visible on the bag, or make it a conversation piece so people stop to ask. People will often ask about your business name and the products you sell (if this isn’t obvious from the bag). This is a great way for your business to be noticed and generate curiosity.
Boring bags shouldn’t be your downfall. These 10 tips will help you improve your reusable bag art.